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If those numbers are true then it's very impressive. Hoping for llama.cpp support.


An AI PC is a PC suited to be used for AI... Dual 4090 is very suited for small scale AI.

It might be a marketing term by Microsoft, but that is just dumb, and has nothing to do with what Apple says. If this was in relation to Microsofts "AI PC" then Apple should have written "Slower than ANY AI PC." instead, as the minimum requirements for "AI PC by Microsoft" seems to be 45 TOPS, and the M4 is too slow to qualify by the Microsoft definition.

Are you heavily invested in Apple stock or somehting? When a company clearly lies and tries to mislead people, call them out on it, don't defend them. Companies are not your friend. Wtf.


> Are you heavily invested in Apple stock or somehting? When a company clearly lies and tries to mislead people, call them out on it, don't defend them. Companies are not your friend. Wtf.

I don't own any Apple stock, at least not directly. I'm not defending Apple, just trying to understand what their claim is. Apple does plenty of consumer un-friendly things but they aren't dumb and they have good lawyers so they tend not to directly lie about things in product claims.


Fair enough. You are correct that Apple aren't dumb, but they do mislead as much as they can in marketing, and by their own words from previous court cases you're not a reasonable person if you think it's facts.

In this case they do straight up lie, without a question. There is no reasonable explanation for the claim. If they had some absurd meaning behind it then they should have put a footnote on it.


> Are you heavily invested in Apple stock or somehting?

This isn't a nice thing to say.


> A GPU does other things.

Yes, and so does the M4.

> It just happens to be it’s good at neural stuff too.

No, it's no coincidence. Nvidia has been focusing on neural nets, same as Apple.

> There’s another difference too. Apple’s NPU is integrated in their chip.

The neural processing capabilities of Nvidia products(Tensor Cores) are also integrated in the chip.

> A 4090 is not integrated into a CPU.

Correct, but nobody ever stated that. Apple stated that M4 was faster than any AI PC today, not that it's the fastest NPU integrated into a CPU. And by the way, the M4 is also a GPU.

> I don’t know if the official definition draws a distinction that would exclude GPUs or not.

A NPU can be a part of a GPU, a CPU or it's own chip.

> If they had said it was the fastest way to run neural networks I would have questioned it,

They said fastest NPU, neural processing unit. It's the term Apple and a few others use for their AI accelerator. The whole point of a AI accelerator is performance and efficiency. If something does a better job at it then it's a better AI accelerator.


Pretty sure affects you too as it's the same for me, on multiple networks, multiple user-agents, multiple devices and so on.

Simply just trie one of the examples like "hvordan regne ut prosent"(how to calculate percentages) or, I don't know..."DNB aksje"(DNB stocks, DNB being the biggest bank in Norway). Sure enough, both ranks on the first page or as the one of the top results. (One is now using the www.nem-varmepumper.dk domain, that is the same thing).

EDIT: Now the DNB one moved from 2 and 3 place to page 2. Things are moving around quickly.


You are right, it also affects me.

«hvordan regne ut prosent», https://www.havfruen4220.dk is rank 5 and 6.

«DNB Aksje», https://www.havfruen4220.dk is rank 10


In Denmark here. The first does not give havfruen4220 results. The second does >DNB aktie< in 6th place


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