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More money in the US Tik Tok audience to be perfectly frank. MS has to be reasonably certain they will get their investment out plus some profit. Not only that, but sometimes the MS's of the world won't even buy if the profit they will make is not large enough.

I would think some Indian firm might want Tik Tok? Not really sure why no deal has been made there?



I could see Jio making a play, especially with their recent injection(s) of capital.




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