There's plenty of reasons why Apple would halt M2 (beyond the fact that M3 production should be ramping now).
There are clear market reasons at play: for example Samsung Electronics have estimated a 96% drop in profit for the quarter and have subsequently reduced production of memory chips.
Demand for new hardware is expected to be softer:
- WFH brought forward a lot of purchases
- Inflation/cost of living pressures will slow upgrade cycles
- Consumers are forced to redirect funds to mortgages due to higher interest rates
- The global economy is slowing, with large corporations already laying off significant numbers of staff
However it's also worth noting that this is a small serving of data with a big serving of conjecture: Whenever Apple decreases production it's always toted in the media as some kind of fuck up or failure, only for the quarterly results to convincingly disprove that theory.
The HN talk about the strong dollar isn't entirely relevant, the USA alone is a massive buyer of apple hardware, and a strong dollar is common.
There are clear market reasons at play: for example Samsung Electronics have estimated a 96% drop in profit for the quarter and have subsequently reduced production of memory chips.
Demand for new hardware is expected to be softer:
- WFH brought forward a lot of purchases
- Inflation/cost of living pressures will slow upgrade cycles
- Consumers are forced to redirect funds to mortgages due to higher interest rates
- The global economy is slowing, with large corporations already laying off significant numbers of staff
However it's also worth noting that this is a small serving of data with a big serving of conjecture: Whenever Apple decreases production it's always toted in the media as some kind of fuck up or failure, only for the quarterly results to convincingly disprove that theory.
The HN talk about the strong dollar isn't entirely relevant, the USA alone is a massive buyer of apple hardware, and a strong dollar is common.