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It shouldn't be legal to sell products under the name of a dead person (at the very least in cases where there's a strong chance buyers are given the impression that the person had something to do with production of the product).

> a collaboration between ISSEY MIYAKE and Apple

Issey Miyake died 3 years ago. He has not participated in this "collaboration".



Can we also not have Levi's? Ford cars? Jack Daniel's? All of their namesakes died a very long time ago.


I added a qualifier because these exist (see also pretty much every Japanese company), though if such a hypothetical law were implemented I'd honestly see no major moral gain in protecting the creation of new names like those either. If Strauss had decided to name his company something other than his own name it wouldn't have altered the quality of the product.

But no, those aren't comparable here because people today don't believe Henry designed the latest F150




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